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Can I be honest..?
For the longest time, I couldn’t stay consistent on LinkedIn. 🫠
Every Sunday night, I’d tell myself:
"Okay, this week I’ll post more on LinkedIn."
But by Wednesday, I’d be swamped, scrambling for ideas, and questioning if any of it even mattered.
Sound familiar?
It wasn’t that I lacked ideas or motivation.
I simply didn’t have a habit that turned ideas into action.
But over time—and many missed weeks later—I stumbled into something that quietly changed everything:
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I started scheduling thinking time.
Not just writing time. Not just posting time.
But actual thinking time, in my calendar.
Here’s what I do every single week now:
🗓 1. Time slot for posting and engaging
Every weekday at the same time, I have a short 30mins block dedicated to just two things:
Publishing my post
Engaging with others in the comments
I post on LinkedIn on Tuesdays, Thursdays, and have a fun rant on Saturdays!
For this newsletter, I post on Wednesdays and Fridays.
So technically, I post almost “every day”.
🧠 2. Time slot for business strategy (no screens!)
Every Saturday morning, I sit down with paper and a marker—yes, old school—and ask myself:
What worked last week?
What didn’t?
What do I want to test next?
This weekly “strategy sprint” gives me clarity.
It helps me think like a business owner, not just a content creator.
Then, I plan out the overall strategy for the next week:
→ Testing what content works best
→ Testing what content I’m the best at making
→ Testing what posting frequency is best for me
→ Testing what schedule suits my lifestyle
Notice how I’m always testing things? I treat business actions like experiments.
Finding what works best for the business and ME.
✍️ 3. Time slot for batch content creation
Right after my strategy sprint, I move into content mode.
Armed with notes and ideas, I create:
LinkedIn posts for the coming week
Newsletter drafts
Lead magnet or funnel ideas
Lately, I’ve even been experimenting with daily LinkedIn posts and 2 newsletters a week.
It’s intense—but sustainable.
Because it’s built into my calendar.
Here’s what changed after I built this habit:
✅ I stopped waiting for motivation.
✅ I built a consistent posting rhythm.
✅ I gained clarity on what’s working—and what’s noise.
✅ I actually started enjoying content again.
And the best part?
I’m no longer guessing what to post each week.
I’m running small, intentional experiments—just like a real business.
If consistency has always been your weakness, start here:
Put thinking time in your calendar.
That one shift changed everything for me.
And I believe it can for you too.
You don’t need more hustle. You need a rhythm.
So go ahead. Open your calendar.
Block time for your future self.
Want my full system that helps me post consistently with AI?
It’s the blueprint I’ve used to:
Post regularly using AI without burnout
Map content to my business goals
Grow an audience with purpose
If you’re ready to turn ideas into action, ChatOS will help you build your rhythm.
Your friend,
Justin