In partnership with
Hey {{ck:_first_name|friend}},
If “build a personal brand” has been sitting on your to-do list for months…
You're not alone.
It’s one of those phrases that sounds exciting.
But when you sit down to actually do it?
You freeze.
Do I need a logo?
Do I post every day?
What if I haven’t figured out my niche?
Here’s the truth I wish someone told me earlier:
Your personal brand isn’t something you “launch.”
It’s something you build iteratively in public.
It doesn’t start with a strategy doc or a fancy Canva banner.
It starts with a single post.
Then another.
Then another.
The more you share, the clearer your message becomes.
That small piece of the internet is now called your “personal brand”.
Kickstart your holiday campaigns
CTV should be central to any growth marketer’s Q4 strategy. And with Roku Ads Manager, launching high-performing holiday campaigns is simple and effective.
With our intuitive interface, you can set up A/B tests to dial in the most effective messages and offers, then drive direct on-screen purchases via the remote with shoppable Action Ads that integrate with your Shopify store for a seamless checkout experience.
Don’t wait to get started. Streaming on Roku picks up sharply in early October. By launching your campaign now, you can capture early shopping demand and be top of mind as the seasonal spirit kicks in.
Get a $500 ad credit when you spend your first $500 today with code: ROKUADS500. Terms apply.
Here’s what worked for me:
🧠 I chose a topic I couldn’t shut up about (AI + solopreneurship)
🗓 I picked 2 days to post (Tuesday + Thursday)
✍️ I wrote with my lived experience, not “tips”
🔁 I repeated what resonated and dropped what didn’t
📌 I optimized my profile to reflect what I stood for
That was it.
No grand strategy.
No “7-figure content plan.”
I simply performed action after action.
Failed Learned in public
and slowly earned trust.
And over time, that trust turned into:
→ Opportunities
→ Clients
→ Sales
→ And a reputation I never had to force
If you’re stuck right now—wondering how to begin…
Here’s your starting point:
Pick one thing you want to be known for.
Not forever. Just for now.
Write a post about it this week.
Then another next week.
If you do this for the next 90 days,
you’ll be shocked by how far your personal brand can grow.
You don’t need to go viral.
You just need to show up. (And be real!)
And if you want help getting clarity on what to post, what to say, or how to stand out…
I’m opening up a few more slots for my 1:1 LinkedIn Strategy Call.
We’ll fix your profile, map out your positioning, and build a system that works with your schedule (not against it).
👇 Book your spot here: